Friday, December 12, 2008

The Low Down:

I suppose to thin this shiz out, and catch others up, this is what we've decided we need:
  1. A seasonal magazine (about 4 issues/year), something creatively and economically feasible
  2. A mission statement (suggestions? obv. Anna needs to be involved in this (obv), as well as Doug.)
  3. More input on the proposed first theme: "Boundaries"
  4. And I'm trying to line up a solid printing connection for late winter/early spring. This is not set in stone, but just provides a timetable for action--and reminds us a spring release is totally possible-- exciting! Plus, the person I'm talking to gets commission, so it is in our favor on all sides... aka: we may get a discount.
  5. On Doug's idea of a street crew (leaving a magazine w/ contacts). I'm not sure if we'd be able to do that large scale, but creative marketing never hurt anyone. It leaves a strong impression... it makes a person's experience interactive and emotional.
And I'll add these, and see what happens:
  1. Baller layout expertise (and input on here, maybe)
  2. Website creation correlating with the first issue.. could be good to keep possible pre-order people in check... a reference for them, that we're the real thing. And that we'll rock. And something tangible to put on fliers/handouts/ads (Derek on website?)
  3. Image. We need a logo/look/feel that represents what we want to do. This may need to come after a mission statement... but still. Are we trying to have a classic feel? a young feel? fresh? modern? image says a great deal about who will pick up our magazine
[SP]

Also, simply to inspire... I'm a team builder at heart:

4 comments:

  1. yes - image is very important. let's work on mission statement (or mission few sentences?) first, then image. let's say we should have that by christmas?

    i think anna is a great and obvious choice for logo design.

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  2. god why can't all fashion shows be run like that.

    deadlines are good. i was brainstorming today at work and will post that shortly.

    thanks robin...but i'm not all that confident in my graphic design abilities. i'd like to work with some gd people i know...i'll talk to dani and jessie (app people) and see if we can't come up with something.

    let's set deadlines for all of this.

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  3. sean, your video inspired the following haiku:

    good god almighty
    what in the name of fuck all
    did i just watch, sean?

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  4. hahah i wish i could explain that.

    i think i posted it to lighten the mood and maybe put a little spunk/knee socks in all our wardrobes?

    and maybe pick up a little german? who knows. it seemed great at the time.

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